Grassroots movement by students proves students can start tradition
Published: Sunday, September 11, 2011
Updated: Monday, September 12, 2011 21:09
On Saturday, Bright House Networks Stadium played host to a sold-out crowd of 45,671, witnessing the Knights' historic 30-3 victory over Boston College. Something got the message across to UCF fans to fill the stadium, and it wasn't a patch or a salute that got butts in the seats.
It was a red bandana.
It was nice to see fans lug over to the stadium after a day full of tailgating. It was nice to see fans actually stay after halftime. But the nicest thing about Saturday's sold-out crowd? The grassroots red bandanna movement that swept UCF nation. Even ESPN's College Football Gameday took notice.
For a school that couldn't even sell out the Conference USA Championship game last year, the grassroots movement started by two UCF students got people in the seats.
The Knights don't need a marketing campaign, a patch or a fabricated salute to get people in the stands. What worked? A grassroots movement, started by students. Not a marketing department.
UCF Athletics Association's attempt at establishing some sort of tradition, the UKnight salute, has been an absolute bust. Seeing as how the crowd has responded, it's obvious that the whole idea has been a failure, considering that none of the players, coaches, cheerleaders or fans perform it. Well, fans perform it … mockingly.
Imagine that. A forced tradition not working?
UCF fans: keep doing what you're doing.
Keep rejecting the dumb idea of the counterfeit hand motions. Keep rejecting force-fed traditions. Keep doing what you're doing — starting your own traditions.
That's the way tradition happens. The students and fans start it, not a marketing department.
Let this be an example of how grassroots traditions can happen.